Beat planning and visit verification
Sales & Delivery
Sales and delivery teams benefit from intelligent beat planning, live route visibility, and verified customer visit logging to increase call rates, improve delivery efficiency, and ensure accountability in the field.
FMCG, pharma, and distribution companies depend on sales and delivery teams that cover their territories consistently and productively. Dhundhoo replaces manual beat plans and paper-based reporting with a live, data-driven field operations platform.
The Problem & The Answer
Challenges We Solve
Industry Challenges
Territory Management
Unoptimised beat plans lead to overlap between reps, missed visits, and low coverage efficiency. Static plans don't adapt to rep performance or outlet priority changes.
Sales Productivity
Without live field visibility and verified visit data, it is impossible to coach underperformers or verify whether calls were genuinely made as reported.
Delivery Efficiency
Mixed sales and delivery routes create conflicts and delays. Delivery vehicles waiting for sales reps to finish calls waste time and fuel on every route.
Customer Experience
Customers expect accurate ETAs and professional, on-time service. Uncoordinated scheduling damages relationships with key retail and distribution partners.
Dhundhoo Solutions
Territory Optimisation
AI-balanced territoriesAI-generated beat plans maximise outlet coverage and eliminate inter-rep overlap. Plans rebalance automatically when rep headcount or outlet priorities change.
Visit Verification
GPS-verified visitsGPS-stamped check-in and check-out with photo proof for every customer visit. Salesforce managers get real-time confirmation that calls are being made as planned.
Route Planning
Daily optimised runsDaily optimised routes sent directly to each rep's mobile device, incorporating beat sequence, delivery stops, and priority visit timing windows.
Performance Metrics
Automated KPI reportsCall rates, conversion, on-time delivery rate, outlet coverage, and distance-per-order tracked automatically. Weekly league tables drive healthy competition.
Simple Deployment
How It Works
From first contact to full deployment in as little as 48 hours.
Outlet & Territory Setup
All customer outlets are mapped with GPS coordinates, outlet tier, and visit frequency requirements. Territory boundaries are drawn and assigned to rep teams.
Beat Plan Generation
AI generates optimised daily beat plans for every rep. Plans are reviewed and approved by the sales manager and pushed to rep apps before each work day.
Rep App Deployment
Reps receive their daily beat plan, delivery list, and navigation on the Dhundhoo field app. Check-in and check-out requires GPS verification at each outlet.
Manager Dashboard Access
Sales managers see live rep locations, completed and pending visits, and real-time adherence to beat plans. Exceptions are flagged automatically for follow-up.
Built for Sales & Delivery
Key Platform Features
AI Beat Plan Builder
Automatic daily beat plans balanced by outlet count, priority, and travel distance.
GPS Check-In/Check-Out
Every outlet visit geo-stamped and time-stamped — no manual reporting needed.
Order Capture App
Reps take orders digitally at the outlet — synced instantly to your ERP or OMS.
Delivery Schedule Integration
Delivery stops automatically appended to beat plans for combined sales-delivery runs.
Collection Tracking
Outstanding payments and collection targets displayed per outlet on rep app.
Weekly Performance Report
Automated coverage and productivity reports distributed to managers every Monday.
Real-World Applications
Common Use Cases
FMCG Distribution
Maximise general trade outlet coverage with daily AI-optimised beat plans and verified visit reporting that replaces manual daily activity reports.
Pharma Sales Force
Track medical rep visits to doctors and chemists with geo-verified proof-of-call, samples distributed, and follow-up scheduling integrated in one app.
B2B Delivery Operations
Combine sales visit scheduling with delivery route optimisation for teams that both sell and deliver — eliminating the double-planning overhead completely.
“Dhundhoo handles our 50,000-vehicle logistics network across 23 cities. The visibility we have now is like nothing we've ever experienced. Our on-time rate jumped from 78% to 96%.”
Uttam Digga
Co-founder & CEO, Porter
Key Result
78% → 96% on-time rate